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SHOP AW24 NEW ARRIVALS

The best things come in recycled packages

Looking after the planet is top of our list. Want to find out how we do it as a store? Keep reading for a guide to how we keep things green when it comes to our packaging whilst still giving you the best possible service. 

Right back when we first started conceptualising the store, we knew straight off the bat that finding a more environmentally friendly alternative to your standard mail outs for online orders and plastic bags those in store was a non-negotiable. In the case of how the new pieces you've invested in for your wardrobe, you really should judge a book by its cover. We wanted the whole process of shopping with us from start to finish to be considered, cared for and kind to the planet - as standard. 

Finding the best solution to house your purchases took some time. There is sadly a tidal wave high wash of single use plastics when it comes to the fashion industry and with demand for a greener version still low compared to demand for 'cheap as possible' we had to do some detective work to get the best alternative for you. And we found it - eco friendly packaging without losing out on out a minimal design.

First up, our mailers. Getting our online orders out to you in one piece called for quality packaging that kept your treats safe without using wasteful materials or non-vegan inks. Packhelp stepped up to the challenge and delivered the goods. Made from ecological cardboard with black overprint, these boxes use three layers of corrugated cardboard (read: super strong, weather proof and reusable), providing the best protection whilst keeping the weight low meaning less cost for shipping! With a tightly shut handy closure there’s no need for us to use additional adhesive tape (an essential feature in order to ensure we’re vegan friendly). And each box is made from 90% recycled content, printed with water-based ink and ready to be used again. 

Before you get to the ethical good inside, there are a few more things inside your package that we've sorted to make things easier and remind you of the good you've done by choosing to shop with us. Each order you make with us comes wrapped up in our version of a bow - a 100% organic cotton, ultra soft drawstring bag. And they don't just look good. Each of these bags works hard to keep your new wardrobe additions lasting longer, protecting from dust and putting off moths plus they are perfect for travel as a way of storing and transporting your delicate pieces, knitwear you don't want to catch or even your toiletries for the week and save on that single us plastic pouch. No waste, just high quality cotton bags that can be reused time and time again.

And finally, the cherry on the top of the vegan cake. Our recycled cardboard postcards with a loud and proud message to you (and everyone who sees it!) to say thanks for investing in a kinder solution. Your choice helps us to grow, and keep pushing to change fashion for the better. Kinder to the planet, to animals and to your wardrobe.

Get the full treatment and see for yourself. Had your eye on something but have a question about fit, sizing, materials or styling? We are always on hand to help out, just drop us an email or message us on Instagram with anything that is on your mind.

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